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Beschreibung

An incisive and original guide to executing business strategy in the real-world

In Adapt to Win: A Framework to Overcome Strategy Decay Using OKRS and Lean Portfolio Management, experienced technology and business executive Evan Campbell delivers a compelling discussion of the most endemic problems that plague leaders attempting to deploy and execute strategic initiatives within organizations. Campbell explains how to use OKRs - Objective and Key Results - to ensure your company's portfolio investments work together with your employees' actions to realize leadership's preferred strategic outcomes.

The author provides a high-level explanation of important strategy processes and competencies, as well as an integrated set of principles and practices that ensure investments and capacity allocation decisions made quarterly will advance key strategic objectives. He also explores why OKRs are the perfect tool to align strategy with execution and how they perform this function.

Inside the book:

  • A thorough treatment of a Lean-based approach to corporate enterprise portfolio management that uses OKRs to help accomplish strategic goals
  • Original techniques you can apply immediately to maximize agility and adaptability
  • Granular advice for specific use cases, including product portfolio management, innovation and innovation ecosystems portfolio management, and corporate IT portfolio management

Perfect for managers, executives, directors, and other business leaders, Adapt to Win is also a must-read for everyone tasked with translating corporate strategy into real-world action that effectively advances defined organizational goals. It's the hands-on manual that strategy-focused leaders everywhere have been waiting for.

An incisive and original guide to executing business strategy in the real-world

In Adapt to Win: A Framework to Overcome Strategy Decay Using OKRS and Lean Portfolio Management, experienced technology and business executive Evan Campbell delivers a compelling discussion of the most endemic problems that plague leaders attempting to deploy and execute strategic initiatives within organizations. Campbell explains how to use OKRs - Objective and Key Results - to ensure your company's portfolio investments work together with your employees' actions to realize leadership's preferred strategic outcomes.

The author provides a high-level explanation of important strategy processes and competencies, as well as an integrated set of principles and practices that ensure investments and capacity allocation decisions made quarterly will advance key strategic objectives. He also explores why OKRs are the perfect tool to align strategy with execution and how they perform this function.

Inside the book:

  • A thorough treatment of a Lean-based approach to corporate enterprise portfolio management that uses OKRs to help accomplish strategic goals
  • Original techniques you can apply immediately to maximize agility and adaptability
  • Granular advice for specific use cases, including product portfolio management, innovation and innovation ecosystems portfolio management, and corporate IT portfolio management

Perfect for managers, executives, directors, and other business leaders, Adapt to Win is also a must-read for everyone tasked with translating corporate strategy into real-world action that effectively advances defined organizational goals. It's the hands-on manual that strategy-focused leaders everywhere have been waiting for.

Inhaltsverzeichnis

Acknowledgments xiii
About the Author xv

PART I Strategy 1

1 Corporate Strategy and the Strategy Realization Problem 3
2 Strategy Realization and Its Three Critical Subprocesses 13

PART II Objectives and Key Results 37

3 Using OKRs to Improve Strategy Deployment and Execution 39
4 OKRs in Context 55

PART III Portfolio Management 63

5 Introduction to Enterprise Portfolio Management 65
6 Critical Rules and Principles for Adaptive Portfolio Management 73
7 Key Principles and Practices for the Supply Side of Portfolio Management 87
8 Key Principles and Practices for the Demand Side of Portfolio Management 99
9 Key Principles and Practices for the Matching Function of Portfolio Management 135

PART IV Organizational Coherence and Organizational Fitness to Realize Your Strategy 151

10 Organizational Coherence 153
11 Organizational Fitness Through Capabilities and Competencies 171
12 Product Portfolio Management 181
13 Innovation Portfolio Management and Innovation Ecosystems 233
14 Corporate IT Portfolio Management 245
15 Lean and Agile Funding and Budgeting 261

Conclusion 273
Notes 277
Index 279

Details
Erscheinungsjahr: 2026
Fachbereich: Betriebswirtschaft
Genre: Importe, Wirtschaft
Rubrik: Recht & Wirtschaft
Medium: Buch
Inhalt: Einband - fest (Hardcover)
ISBN-13: 9781394377558
ISBN-10: 139437755X
Sprache: Englisch
Einband: Gebunden
Autor: Campbell, Evan C.
Hersteller: John Wiley & Sons Inc
Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, D-36244 Bad Hersfeld, gpsr@libri.de
Maße: 236 x 161 x 25 mm
Von/Mit: Evan C. Campbell
Erscheinungsdatum: 07.05.2026
Gewicht: 0,592 kg
Artikel-ID: 135419083