Licensing Best Practices

The Lesi Guide to Strategic Issues and Contemporary Realities

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Beschreibung

A definitive resource for professionals in licensing and technology management <p>In this comprehensive guide to licensing best practices, esteemed members of the Licensing Executives Society International offer in-depth discussion of a broad range of important topics in the field of licensing, including:</p> <ul> <li>Licensing issues in Europe, Asia, Australia, the Middle East, South Africa, and Latin America</li> <li>Technology valuation</li> <li>Technology management consulting</li> <li>Licensing agreements and strategic partnerships</li> <li>The expansion of the licensing profession</li> <li>Patent procedures and protection in Europe</li> <li>Trade secrets law and intellectual property assets</li> <li>Issues in copyright, software, and Web sites</li> <li>Trademarks, trade names, and trade dress</li> <li>Licensing in the biotechnology industry</li> <li>Pharmaceutical licensing</li> <li>University licensing trends</li> <li>Technology rights that are financial assets and instruments</li> <li>IC-based corporate carve-outs</li> <li>Licensing and litigation</li> <li>ADR</li> </ul>

Artikeldetails

EAN

9780471219521

Sprache

Englisch

Einband / Art

Buch

Maße

260 x 183 x 33 mm

Erscheinungsjahr

2002

Verlag / Hersteller

John Wiley & Sons