Microeconomics And Behaviour 4e

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Beschreibung

The fourth European edition of <i>Microeconomics and Behaviour</i> builds on its core analytical foundations, and embeds them in accessible and engaging real-world examples to demonstrate the relationship between economic thinking and analysis and human behaviour.<br><br>By blending theory with practical application, students are encouraged to think like economists and critically assess the technical tools of microeconomics and to find more interesting and innovative ways of applying them, ultimately developing a lasting interest in the discipline.<br><br><b>Key Features</b><br> Fully updated chapters, with new and expanded material on the economics of happiness, halo and decoy effects, price discrimination, the gig economy and self-employment, and partial versus general equilibrium.<br><br> Extensive pedagogical features including worked examples, key terms and definitions, in-chapter exercises, chapter summaries, and review questions to enhance understanding and retention<br><br> Economic Naturalist examples illustrate how economic principles can explain everyday experiences and observations. New examples include: "Why does an efficient health service not do everything to keep people alive?", "Why did Taylor Swift fans not sell their tickets for The Eras Tour?" and "Why do most cryptocurrencies fail within a few years?"<br><br>Connect® Resources<br>Available on McGraw Hill's Connect®, the well-established online learning platform, which features our award-winning adaptive reading experience as well as resources to help faculty and institutions improve student outcomes and course delivery efficiency. To learn more, visit mheducation.[...] <br> Key Connect® features for this edition include:<br> Economic Application Based Activities that provide students with valuable practice, using problem solving skills to apply their knowledge to realistic scenarios. Students' progress from understanding basic concepts to using their knowledge to analyse complex scenarios and so

Artikeldetails

EAN

9781526850270

Sprache

Englisch

Einband / Art

Taschenbuch

Maße

261 x 199 x 37 mm

Erscheinungsjahr

2025

Verlag / Hersteller

McGraw-Hill Education Ltd