Rethinking Competitive Advantage

New Rules for the Digital Age

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Beschreibung

<p><b>From the million-copy-bestselling author of <i>Execution</i></b><br><br><b>'Ingenious . . . An insightful and practical guide for leaders and practitioners at every level.' <i>Forbes</i></b><br><br><i><b>Welcome to the age of big tech. The old rules no longer apply.</b><br></i><br>How do companies build a competitive advantage in the digital age? In this lively, accessible guide, Ram Charan - million-copy-bestselling author and advisor to some of the world's top CEOs - reveals that the tech giants have radically rewritten the rules of business. If you want to win, you need to learn to play a new game.<br><br>Delving into the inner workings of the likes of Netflix, Amazon and Alibaba, Charan uncovers the six rules that the digital giants use to stay ahead: from their emphasis on creating corporate 'ecosystems', to the way they approach team organisation and moneymaking. And he outlines how to use these rules to transform your business, starting today.<br><br><b>'One of the world's preeminent counselors to CEOs.' <i>Harvard Business Review</i></b><br><br><b>'The most influential consultant alive.' <i>Fortune</i></b></p>

Artikeldetails

EAN

9781847943484

Sprache

Englisch

Einband / Art

Taschenbuch

Maße

195 x 126 x 20 mm

Erscheinungsjahr

2022

Verlag / Hersteller

Cornerstone