Anthro-Vision

How Anthropology Can Explain Business and Life

13,95 €

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Gesetzliche Gewährleistung: 2 Jahre · Details

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Beschreibung

<p><b><i>The Times </i>and </b><b><i>Financial Times</i> Book of the Year</b><br><br><b>A revelatory model that explains how we buy, sell, work and live.</b><br><br>'Absolutely brilliant.' <b>Daniel Kahneman, author of <i>Thinking, Fast and Slow</i></b><br><b>___</b><br><br>Meet the business anthropologists seeking to explain how we buy, sell, work and think.<br><br>From supermarkets to factories, trading floors to tech firms, their methods are revealing the hidden codes that define our lives.<br><br>The result is a wholly new way to see human behaviour: anthro-vision.<br>__<br><br><b>One of the World's Top 50 Thinkers - <i>Prospect</i></b><br><br>'This engaging book argues why more businesses (and people) should look to anthropology if they want to succeed.' <b>Books of the Year, <i>The Times</i></b><br><br>'Will turn your world upside down in the best possible way. Fun, profound and bursting with important insights.' <b>Tim Harford</b><br><br>'A terrific piece of work.' <b>Thomas Friedman</b><br><br>'Anyone working to rebuild a more equal world will benefit from Tett's well-argued case that to solve twenty-first-century problems, we must expand our fields of vision and fill in old blind spots with new empathy.' <b>Melinda Gates</b><br><br>'Tett provides readers with a new intellectual framework - grounded in her deep understanding of anthropology and her path-breaking journalism - that can fundamentally transform how we approach solving society's most wicked problems . . . I cannot recommend it highly enough.' <b>Mariana Mazzucato</b><br><br>'In a world of volatility, uncertainty, complexity, and ambiguity, we need an antidote to tunnel vision, argues Gillian Tett. That antidote is <i>Anthro-Vision </i>. . . Admirers of her journalism will love this book, but they will also learn a great deal from it.' <b>Niall Ferguson</b><br><br>'A timely call for decision-makers to wean themselves off their dependency on big data and embrace the full complexity of human life.'

Artikeldetails

EAN

9781847942890

Sprache

Englisch

Einband / Art

Taschenbuch

Maße

194 x 128 x 26 mm

Erscheinungsjahr

2022

Verlag / Hersteller

Random House UK Ltd